LivePlan Blog

What Investors Want to Learn From Your Business Plan

Posted on March 13, 2013 by Lindsey Muth

This article by Palo Alto Software CEO, Sabrina Parsons, originally ran on the MyCorporation blog. Your business concept is awesome and you know it. But you need startup funds and a way to convince investors that they’ll see a return … Continue reading →

The importance of TAM, SAM and SOM in your plan

Posted on June 29, 2012 by Caroline Cummings

Having viewed several business plans over the years, a common (and very important) item missing from most plans is a breakdown of the company’s TAM, SAM and SOM in the marketing section of their plan. Wondering what these acronyms mean? … Continue reading →