What Investors Want to Learn From Your Business Plan

Posted by & filed under Business planning tips, Funding, How to.

shutterstock_103946132

This article by Palo Alto Software CEO, Sabrina Parsons, originally ran on the MyCorporation blog.   Your business concept is awesome and you know it. But you need startup funds and a way to convince investors that they’ll see a return on investing in your business. The thought of putting together a business plan that will… Read more »

The importance of TAM, SAM and SOM in your plan

Posted by & filed under Market Research, Marketing Plans.

Screen Shot 2012-07-24 at 3.16.20 PM

This article was originally published on Bplans.com. Having viewed several business plans over the years, a common (and very important) item missing from most plans is a breakdown of the company’s TAM, SAM and SOM in the marketing section of their plan. Wondering what these acronyms mean? Well you’re not alone – many entrepreneurs are… Read more »