The LivePlan Blog

Your online presence is important—but it’s not the only thing that matters. Here’s how to make sure you can back up your online persona with an equally impressive offline one.

Is it better to fund your business with debt or equity? As is often the case in a world of trade-offs, the answer lies somewhere in the middle.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. A SWOT analysis is a simple, powerful tool to help you develop your business strategy.

Geolocation is trending, and many businesses are already taking advantage. If you’re looking to increase the effectiveness of your sales strategy, here’s how to get started.

Understanding your customers is the key to success for any startup—and this is where a market analysis comes in. It may sound like a daunting and complex process, but fortunately, it’s not.

Small business owners have to find great talent quickly in order to perform at full capacity. Here’s how to find perfect employees faster and easier.

As you look toward growing and planning for your business in 2018, check out some of our best articles from 2017—including our updated series on Lean Planning.

If you own a small business or are thinking about starting one, here are four things to take to heart after re-evaluating the automation fails of 2017.

Building a trusting workplace culture isn’t a simple task. However, transparency and integrity in the organization makes this process a lot easier.

Here at Palo Alto Software, we’ve built our company culture around the importance of giving back to our local community. Here’s how we’re giving back this holiday season—and how you can do the same within your business.