Posts Tagged: strategy

Boost Your Sales With Geolocation Tools
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Boost Your Sales With Geolocation Tools

Geolocation is trending, and many businesses are already taking advantage. If you’re looking to increase the effectiveness of your sales strategy, here’s how to get started.

This Week in Small Business: From Accidental Spam to Smart Growth
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This Week in Small Business: From Accidental Spam to Smart Growth

From marketing gone awry to discounting pitfalls, it’s easy to make mistakes while running a small business. Luckily, you’ve come to the right place—we’ve got plenty of useful advice, from strategy-building tips, growing your business smarter, and whether or not an MBA is worth the time and money. 1. Should Entrepreneurs Attend Business School? While plenty of… Read more »

This Week in Small Business: From CEO Mistakes to Going Green
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This Week in Small Business: From CEO Mistakes to Going Green

This week on Bplans, we cover actionable advice to help improve your business planning, as well as “tips” from top CEOs—though in this case, it’s what not to do. If you’re looking for help with your pitch deck slides, wondering if you can still get a loan with bad credit, or hoping to refine your business strategy,… Read more »

How to Develop Your Business Strategy
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How to Develop Your Business Strategy

The essence of strategy is choosing what not to do – Michael Porter I love the Michael Porter here because it’s so true, and more so the more you dig down into the front lines of real business, such as small business and startups. Strategy is what you’re not doing. My favorite metaphor is the… Read more »

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Why You Need to Know Your Competition

When you start a business it is important to assess the competitive landscape so you have a strong sense as to who is targeting the same customers as you, what resources they have at their disposal and the bases on which they intend to compete i.e. product features, service quality, price, focus etc. Why? If… Read more »