New Feature: Market Research

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AI Business Plan Builder

A business plan your lender will take seriously

The right AI for every part of your plan — writing, research, financials, and review — all in one place.

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It's like having a business coach guide you through the process

AI Writing

AI built for business plans — not adapted for them

LivePlan's AI knows what funders want. Every section is written using LivePlan’s expertise, along with what you've included about your actual business, so the plan reads consistently from start to finish: the executive summary supports the financials, the market analysis backs the strategy. Whether you're starting fresh or bringing in ChatGPT drafts, notes, or research, LivePlan writes from your actual details and our expertise — not generic AI output.

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Most entrepreneurs have done more work than they realize

In ChatGPT, in Google Docs, in voice memos. LivePlan doesn't ask you to start over. Upload what you have and LivePlan organizes it for you.

Impressive Designs

A plan that looks as serious as the business behind it.

LivePlan's professional templates are designed specifically for funding documents — not adapted from a general-purpose word processor. Choose from fully customizable themes with your own fonts, colors, and brand identity. Add images, linked financial charts and tables are included automatically, and see exactly how your plan will look before it exports — before you send it. What arrives on a lender's desk looks like it was built by someone who takes their business seriously.

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AI Market Research

Real market insights for your plan — not numbers you Googled

LivePlan pulls from 50+ verified real-world sources to build a market research report specific to your business, your location, and your segment — including bank-grade industry benchmarks from a professional research firm. The research flows directly into your plan, so your market analysis section is grounded in data you can actually defend.

Learn more about market research
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Financial Forecasting

Financials that hold up to a funder’s expectations.

LivePlan builds a three-statement financial model with AI suggestions — income statement, cash flow, and balance sheet — linked with proper accounting logic. Change one revenue assumption and watch it flow through your entire forecast. That's the difference between numbers that look right and numbers and that are right.

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Be ready for the hard questions

When a funder asks what happens to your cash position if revenue comes in 20% below plan, you need a real answer. LivePlan has it, because the model is dynamic and already built.

Funding Readiness Assessment

Know your plan is ready before you submit it.

Plan Review gives your plan a section-by-section funding readiness assessment — checking for inconsistencies between your narrative and your numbers, surfacing gaps a funder is likely to flag, and generating questions the funders will ask - plus suggested answers. Fix the problems before you're in the room, not after.

See how it works
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AI Pitch Deck

Turn your plan into a presentation that makes an impression.

When your plan is ready, LivePlan's AI-powered pitch deck builder turns it into a polished funding presentation complete with images — pulling directly from your plan content and financials so your slides stay updated, even if your plan changes. Built on templates that are proven to raise money.

See how it works
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“It’s our road map, continually helping us stay on track. We wrote a business plan we can take to any investor, and it’s game on.”

Stacie Overman

Stacie Overman

Lavender Kisses Farm

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You don't need five AI tools to build a business plan

LivePlan has the right AI for every part of the process — writing, research, financials, review, and presentation — all connected, all in one place. LivePlan gives you custom AI built into every step.

One platform. All of it connected.

Your market research flows into your plan. Your plan connects to your financials. Your financials feed your pitch deck. Change one thing and LivePlan keeps everything in sync — no copying and pasting between tools.

AI that knows your business.

Every AI feature in LivePlan works from the same source — what you've told it about your specific business. The market research section knows your location. The financials know your pricing model. The writing knows your customer.

550+ sample plans across every industry.

See what a funded plan in your category actually looks like before you write a word. LivePlan's library of 550+ real sample plans shows you the structure, depth, and detail lenders expect — from restaurants to SaaS to retail to professional services.

Wherever you're starting from, LivePlan takes you further.

Have ChatGPT drafts or scattered notes?
Upload them. LivePlan organizes everything and makes sure your writing is grounded in your actual details from day one.

Starting from a blank page?
Help Me Write and customized step-by-step guidance get you to a fundable plan without the blank-page paralysis.

Already running a business?
Connect to your accounting software and know whether you're on track — and what to do about it — every month.

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35-day money-back guarantee. Over 1 million entrepreneurs have built their plan with LivePlan.

Frequently asked questions

What makes LivePlan's AI different from ChatGPT or other AI tools?

ChatGPT is a general-purpose AI — it helps you write, but it doesn't know your specific business, it can't build a real financial model, and it resets every time you start a new conversation. LivePlan's AI is purpose-built for business planning: every feature is designed for a specific part of the process — writing, research, financials, funding readiness review, and pitch presentation — and all of it runs from the same understanding of your actual business. Upload your existing documents and ChatGPT exports, and LivePlan puts that context to work in every AI feature you use.

How is LivePlan different from UpMetrics or other business plan software?

Most business plan tools add a basic AI chatbot that works alongside your document. LivePlan's AI is integrated directly into the plan itself — purpose-built for writing, market research, financial forecasting, and funding readiness review, not added on as a side panel. That means every AI output is specific to your business, every section stays consistent with the others, and you never have to copy-paste between an AI tool and your document. LivePlan also connects the plan to financial forecasting, market research, and plan review in a single platform — so your narrative numbers and your financial model actually match.

What is Help Me Write and how does it work?

Help Me Write generates content for any section of your business plan using what LivePlan knows about your business — your uploaded documents, your notes, and the plan sections you've already worked on. It produces a specific starting point grounded in your actual details, not a generic template. You can then edit, refine, or use Rewrite to polish the tone and clarity of any section.

Can I import my existing notes, research, or ChatGPT work into LivePlan?

Yes. You can upload documents, research exports, pitch deck notes, or paste in ChatGPT conversations directly. LivePlan organizes the information and uses it throughout your plan — so your AI writing help, market research, and financial forecasts are all grounded in what you've already built, not invented from scratch.

What does a completed LivePlan business plan look like?

LivePlan business plans are in the format preferred by SBA-backed lenders. The plan designs are impressive and follow the standards expected by lenders and investors. Colors, fonts, and design are fully customizable. See a sample LivePlan business plan.

What financial statements does LivePlan produce?

LivePlan produces a full three-statement financial model: income statement (P&L), cash flow statement, and balance sheet — all interconnected with proper accounting logic. Change a revenue assumption and it flows automatically through your cash flow and balance sheet. That's the difference between numbers that look right and numbers that hold up when a lender starts asking questions.

What does Plan Review check?

Plan Review gives your plan a section-by-section funding readiness assessment before you submit. It checks for inconsistencies between your written narrative and your financial projections, surfaces gaps a lender is likely to flag, and generates the specific funder questions your plan is most likely to face — so you can address them before you're in the room.

What is the AI pitch deck feature?

Once your plan is complete, LivePlan's AI-powered pitch deck builder creates a polished investor or lender presentation pulled directly from your plan content and financials. Your slides stay consistent with your plan because they're built from it. Templates are based on proven presentation structures that get funded.

Do I need business or finance experience to use LivePlan?

No. LivePlan walks you through every section of the plan with guidance on what to include and why it matters to a lender. The financial forecasting tool builds your three-statement model from plain-language inputs — you describe how you plan to make money, and LivePlan builds the forecast. And 550+ sample plans across industries show you what a funded plan in your category actually looks like.

Does LivePlan integrate with QuickBooks or Xero?

Yes. Once your business is running, connect your QuickBooks or Xero account and compare your real financial performance against your plan every month. Plan vs. Actual analysis shows you what's on track, what's drifting, and when to adjust.

Is there a money-back guarantee?

Yes. LivePlan has a no-questions-asked 35-day money-back guarantee. If you don't like it, we'll give you your money back.

Know it's right before you walk in the room.

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