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Ben Cooper

Ben Cooper

Outsourced CFO, Amplify

“Audit + uncover bottlenecks (clarity), Build growth plan + budget (direction), Implement dashboard + track improvement toward goals + journey together (peace of mind).”

As fractional CFO/COOs for emerging e-commerce businesses, we know that growth can be scary. If you're like most business owners, you probably didn't start because you love spreadsheets and numbers -- most likely, you discovered something you love doing that people are willing to pay for. Soon, that exciting first order turned into the 100th, then the 1000th, and now you may be asking these kinds of questions:

- What can I do to become more profitable?

- How soon can I afford to _______?

- When should I reorder inventory?

- How much should we invest in digital marketing?

- Should I raise money or borrow money? If so, how much?

Every business owner needs two things: a plan and accountability to do the right things to make that plan a reality. Amplify exists to provide both, and our hope is that no business owner goes the journey alone.

My hope is that on a quick call we could identify the current obstacles standing in your way so that we could help accelerate you toward your goals.

Industry Focus

  • Consumer Packaged Goods
  • eCommerce
  • Manufacturing
  • Product Development
  • Professional Services
  • Retail / Merchandising


  • Financial Forecasting and Performance Review
  • Loan Structuring and Applications
  • Managerial Accounting or CFO

Business Stage

  • An idea/pre-revenue
  • 0-1 years
  • 2+ years
  • A nonprofit
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