Customer Story

Mauricio Rodriguez: FletNet

Background

FletNet is an IT infrastructure engineering and support service based in Miami, Florida. Founded in 2018 by Mauricio Rodriguez, an IT veteran with over 25 years of experience, FletNet provides a wide range of services including network infrastructure planning, configuration auditing, equipment installation, and ongoing maintenance and support. The company focuses on serving international communications service providers who need cost-effective, reliable remote hand services for their South Florida installations.

"If I see a dip in cash flow, I can see it graphically, at a high level, then I can dive in, analyze it"

Mauricio Rodriguez

Founder, FletNet

Problem

As a new business owner transitioning from corporate management, Mauricio needed a way to manage FletNet's finances effectively and plan for future business milestones. He required a tool that could help him make data-driven decisions, forecast cash flow, and plan for growth, particularly around timing new hiring new staff hires to minimize the financial impact of increased personnel costs. Mauricio also needed to compare his company's performance against industry benchmarks, and his own projections, without relying on complex spreadsheets.

Mauricio realized that business planning was just the beginning of what LivePlan could do for his startup.

Solution

LivePlan provided Mauricio with a platform to not only create his initial business plan, but also to manage ongoing financial planning and analysis. By integrating his Xero accounting data with LivePlan, Mauricio gained access to real-time financial information and powerful forecasting tools. LivePlan's user-friendly interface allowed him to create multiple forecast scenarios, track his cash flow, and compare actual results against projections and industry benchmarks. LivePlan's pitch feature also enabled Mauricio to maintain an up-to-date, high-level summary of FletNet's status and long-term plans for discussions with potential investors and other stakeholders.

Outcome

Using LivePlan, Mauricio has been able to make more strategic decisions about FletNet's growth as he's hired new staff and introduced new services. The LivePlan's forecasting and benchmarking tools have helped him identify potential issues early, such as cash flow dips, and provided him with insights to take corrective action. Mauricio credits LivePlan with helping him grow his business at the right speed, increasing revenue and staffing at the same time. He now uses LivePlan as an integral part of his weekly and monthly financial reviews, allowing him to stay nimble and adjust his plans based on real data.