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How to Create a YouTube Channel for Your Small Business
Learn how to set up a YouTube channel, the basics of video optimization, and how to start developing a long-term production strategy.
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Learn how to set up a YouTube channel, the basics of video optimization, and how to start developing a long-term production strategy.
You must have an online presence even if you run a brick-and-mortar business. Being online increases your visibility, builds trust, and provides a direct avenue to engage with customers.
No matter how good your business is, you are bound to get negative reviews. Don’t worry, you can turn that negativity into positive exposure for your business.
It’s not always easy to generate positive reviews. Learn how to set up a virtual word-of-mouth system that collects the best statements to help you promote your business.
Learn the basics of creating a small business marketing plan, including what to prepare beforehand and how to track the impact of your marketing efforts.
You want your product, service, and business to be recognizable and memorable. You need to establish a public image that resonates with your target audience to accomplish that.
eCommerce is a crowded space dominated by larger businesses. To compete, you must create an authentic and personable brand backed by quality service.
Keep your marketing efforts focused and effective by following these expert tips from the Young Entrepreneur Council.
Learn why you should balance profitability and social responsibility to create a stronger business.
While you don’t want to micromanage, you should have tracking and metrics in place that help you gauge the performance of your employees.