The LivePlan Blog

Is it better to fund your business with debt or equity? As is often the case in a world of trade-offs, the answer lies somewhere in the middle.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. A SWOT analysis is a simple, powerful tool to help you develop your business strategy.

Cash burn rate is the rate at which a company uses up its cash reserves or cash balance. Here’s how to calculate your burn rate, and tips for reducing it.

A sales proposal will be reviewed by decision-makers and influencers involved in a purchase, and can make all the difference. Here’s how to get it right.

For an ecommerce business, marketing can easily be one of your most time-consuming tasks, but it is essential for success. If you haven’t fully built out your email marketing plan, here are six automated email ideas you can start using today.

Starting a business is risky. But using a few simple steps, you can figure out if your idea is any good—before you invest time and money to turn your business idea into a reality.

Business success requires an understanding of data and the ability to use it to help spur business growth. So, the success of Falling Sky Brewing comes down to solid numbers and a willingness to keep improving.

Considering seeking out seed funding for your startup? Here’s how you can leverage momentum and scarcity to close your seed funding round or land that big investor you’ve been looking for.

Small business owners have to find great talent quickly in order to perform at full capacity. Here’s how to find perfect employees faster and easier.

Savvy organizations are leveraging social media to boost their online appointment bookings. Here’s how you can use your social media presence to book more appointments.