The LivePlan Blog

Business is a combination of vision, drive, execution, and above all, timing. Here’s how two homebrewers found success turning their hobby into a successful beer garden and tap house.

Direct costs (also known as costs of goods sold—COGS) are the costs that can be completely attributed to the production of a specific product or service. Here’s why this is important for growing and running your business.

Business owners who succeed in meeting their goals have one common thread: They all track their progress toward their goals. Here are the metrics and data you should track to realistically measure performance, and what you can safely ignore.

Sales forecasting doesn’t have to be hard—and you are the most qualified person to do it for your business. Here’s how to forecast your sales.

Is it better to fund your business with debt or equity? As is often the case in a world of trade-offs, the answer lies somewhere in the middle.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. A SWOT analysis is a simple, powerful tool to help you develop your business strategy.

Cash burn rate is the rate at which a company uses up its cash reserves or cash balance. Here’s how to calculate your burn rate, and tips for reducing it.

A sales proposal will be reviewed by decision-makers and influencers involved in a purchase, and can make all the difference. Here’s how to get it right.

For an ecommerce business, marketing can easily be one of your most time-consuming tasks, but it is essential for success. If you haven’t fully built out your email marketing plan, here are six automated email ideas you can start using today.

Starting a business is risky. But using a few simple steps, you can figure out if your idea is any good—before you invest time and money to turn your business idea into a reality.