Noah Parsons

Noah Parsons

Before joining Palo Alto Software, Noah Parsons was an early Internet marketing and product expert in the Silicon Valley. He joined Yahoo! in 1996 as one of its first 101 employees and become Producer of the Yahoo! Employment property as part of the Yahoo! Classifieds team before leaving to serve as Director of Production at Epinions.com. He is a graduate of Princeton University. Noah devotes most of his free time to his three young sons. In the winter you'll find him giving them lessons on the ski slopes, and in summer they're usually involved in a variety of outdoor pursuits. Noah is currently the COO at Palo Alto Software, makers of Outpost and the online business plan app LivePlan, and content curator and creator of the Emergent Newsletter. You can follow Noah on Google+ or on Twitter.

LivePlan Posts Written By Noah Parsons

What Metrics to Track (and What Not to Track)
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What Metrics to Track (and What Not to Track)

Business owners who succeed in meeting their goals have one common thread: They all track their progress toward their goals. Here are the metrics and data you should track to realistically measure performance, and what you can safely ignore.

Good News for Quickbooks Users: Automatic Dashboards, Forecasting, and More!
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Good News for Quickbooks Users: Automatic Dashboards, Forecasting, and More!

We’ve launched several new features that make the LivePlan Dashboard even better. If your business uses Quickbooks Online or Xero, LivePlan can now automatically create a business dashboard in seconds, create printed and PDF reports for board meetings and presentations with your own branding, and automatically create your budget and forecast.

Do Visuals Really Trump Text?
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Do Visuals Really Trump Text?

We’ve all sat through that horrible presentation that’s nothing but bullets in 10 point font. Here’s why you should include visuals in your presentations, and how it can make them more persuasive and effective.

Market Analysis in 4 Steps
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Market Analysis in 4 Steps

Understanding your customers is the key to success for any startup—and this is where a market analysis comes in. It may sound like a daunting and complex process, but fortunately, it’s not.

Great Business Idea? How to Know for Sure
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Great Business Idea? How to Know for Sure

Starting a business is risky. But using a few simple steps, you can figure out if your idea is any good—before you invest time and money to turn your business idea into a reality.