Noah Parsons

Noah Parsons

Before joining Palo Alto Software, Noah Parsons was an early Internet marketing and product expert in the Silicon Valley. He joined Yahoo! in 1996 as one of its first 101 employees and become Producer of the Yahoo! Employment property as part of the Yahoo! Classifieds team before leaving to serve as Director of Production at Epinions.com. He is a graduate of Princeton University. Noah devotes most of his free time to his three young sons. In the winter you'll find him giving them lessons on the ski slopes, and in summer they're usually involved in a variety of outdoor pursuits. Noah is currently the COO at Palo Alto Software, makers of Outpost and the online business plan app LivePlan, and content curator and creator of the Emergent Newsletter. You can follow Noah on Google+ or on Twitter.

LivePlan Posts Written By Noah Parsons

What Is Cash Flow?
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What Is Cash Flow?

Cash flow is critical to running a business. Without money in your bank account, you can’t pay your bills. Find out how to calculate and improve operating cash flow.

Profit Margin: What It Is and How to Calculate It
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Profit Margin: What It Is and How to Calculate It

Profit margin (also called operating margin) shows how much profit your business makes on every dollar of sales, before paying interest payments or taxes. It is usually expressed as a percentage. Here’s why it matters, and how to calculate the profit margin for your business.

How (and Why) to Use a Business Dashboard
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How (and Why) to Use a Business Dashboard

A good business dashboard (also called a “financial dashboard”) is important for growing businesses. A simple dashboard that you feel comfortable reading will help you keep an eye on several key metrics at once, so you can focus on steering your company effectively.

The One-Page Business Plan
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The One-Page Business Plan

Writing a business plan can seem like a daunting task and an easy one to avoid. But, it doesn’t have to be. An easy way to start is with a one-page business plan or Lean Plan. Here’s how to do it.

What Is Accounts Receivable?
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What Is Accounts Receivable?

Accounts receivable is money that is owed to you by your customers for products or services that you have sold. Find out why AR is important, and how to track it.

Key Financial Metrics for Your Business Plan
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Key Financial Metrics for Your Business Plan

Whatever type of business plan you’re writing, there are a few key financial items that you should definitely include. Here’s what they are, why they’re important, and how you should create them.